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Author: Julia G

Getting Started with GlockApps

Written by Julia G

Equip yourself with the best tools to maximize your email marketing success. GlockApps has developed an all-in-one solution to help businesses and marketers identify and solve their email deliverability issues from start to finish. Do you know who is sending emails from your domain? Where do your emails land in your recipient’s mailbox? Is your domain blacklisted? Test, monitor, and …

How to Run an Email Spam Test with GlockApps

Written by Julia G

How to Use Inbox Insight Ensure Your Emails Reach the Inbox to Improve Your Email Marketing Performance Deliverability issues can be the difference between your email marketing success or failure. In order to achieve better inbox placement, our Inbox Insight tool will rate your email from 1-100 and show you exactly where your emails land in your recipient’s mailbox: Primary …

How to protect your domain with DMARC using GlockApps

Written by Julia G

How to Use DMARC Analyzer Email phishing and spoofing increased by 220% in 2021. Protect your brand from cyber attacks that could ruin your reputation and cost you thousands. DMARC was developed to assure SPF and DKIM alignment. It helps secure legitimate email senders and their recipients against email spoofing attacks. In order to protect your brand reputation and recipients, …

How to Monitor your IP Address, Email Authentication, and Website

Written by Julia G

How to Set Up Uptime Monitoring Downtime is not a matter of ‘If,’ but a matter of ‘When.’ Any successful business cannot afford to disappoint its customers by not being aware of when its site is down.  GlockApps Uptime Monitor allows you to stay updated on the status of your IPs, domain authentication records, and website protocols at all times. …

How to Create Automatic Tests

Written by Julia G

How to Test Your Email Campaigns Daily on Auto-Pilot You use GlockApps Inbox Insight to create automatic tests and monitor your message’s Inbox placement daily without intervention. After the setup is complete, our email spam checker tool will send your message to the seed email addresses at the time interval you chose (every xx hours or xx days). You will …

What is DKIM – DKIM Checker

Written by Julia G

The DKIM protocol, along with SPF, DMARC, and BIMI form the perfect ensemble for email security. Any one of those email authentication methods can safeguard your email server, but it would be limited and could result in expensive security breaches. The only way to ensure that your email servers are fully protected is to set up all 4 forms of …

What is Reverse DNS (rDNS)- Reverse DNS Lookup

Written by Julia G

There are many ways to prevent spam, such as implementing SPF, DKIM, DMARC, and BIMI. But lesser-known forms of email authentication including reverse DNS (Domain Name System) are equally as important. So, what is reverse DNS or an rDNS lookup? Reverse DNS (rDNS) is essentially a reverse IP lookup. It is a type of email authentication that is used to …

How to Run an Email Deliverability Audit

Written by Julia G

Email deliverability plays a massive role in your email marketing program. Every email that doesn’t reach your subscribers’ inboxes means fewer opens, clicks, and sales. In order to maximize your revenue from your email campaigns, you need to follow email deliverability best practices. You’ll improve the likelihood of email service providers delivering your messages to your customers’ inboxes if you …

9 Email List Management Best Practices

Written by Julia G

Email list management is one of the most important aspects of a successful email marketing strategy. It can be hard to overestimate the importance of maintaining a healthy, clean, and relevant email list in digital marketing. When it comes to email list building, many email marketers are so preoccupied with increasing their list size that they pay little attention to …

DMARC Fail: What Causes DMARC Failure in 2023?

Written by Julia G

There are several causes for DMARC failure. To ensure your emails are properly authenticated and your domain is protected from cybercrime such as spoofing, it’s critical to understand what caused DMARC to fail authentication. When it comes to cyber-attacks, 2021 has shown how unprepared businesses all over the world are. Although Google tries its best to block over 100 million …