Written by Tanya Tarasenko
Asking for reviews can feel awkward, but it shouldn’t. With the right review email template, you can collect powerful feedback, boost your online reputation, and build trust with future customers. Let’s not waste our time and dive in!
Written by Tanya Tarasenko
Affiliate email marketing is one of the most effective ways to generate passive income and grow an audience. When done right, it allows affiliates to build trust, deliver value, and earn commissions, all while using a direct and personal communication channel. This guide will help you master the essentials and optimize your campaigns.
Written by Tanya Tarasenko
If you’ve been in email marketing for more than five minutes, you’ve probably come across the term “email bounce.” Whether you’re just starting out or already running massive campaigns, understanding the meaning of email bounce is crucial for improving your deliverability and sender reputation.
Written by Tanya Tarasenko
Cyber threats come in many forms, but two of the most common are spoofing and phishing. If you’ve ever asked yourself, “What’s the difference between spoofing and phishing?” or “How do I protect myself from phishing and spoofing attacks?” — you’re in the right place.
Written by Julia G
At the beginning of 2024, we came up with our first report demonstrating average email delivery rates across various email delivery services, inbox providers, and senders based on their monthly email volume.
Today, we are presenting an updated data examining email deliverability rates in comparison with Quarter 1 2024 and showcasing the changes for the major inbox providers and delivery services.
Written by Tanya Tarasenko
Email marketing is one of the few channels where financial professionals can speak directly, consistently, and meaningfully to their audience. Whether you’re a financial advisor, a fintech startup, a traditional bank, or an accounting firm, email remains one of the most powerful tools to build trust and keep clients informed.
Written by Tanya Tarasenko
When you send an email, it’s not just the words you write that matter, it’s also how you say them. The tone of an email plays a crucial role in shaping the recipient’s perception of your message. Whether you’re communicating with colleagues, clients, or prospects, mastering the right tone in emails can help you sound professional, avoid misunderstandings, and build stronger relationships.
Written by Tanya Tarasenko
Spring is in the air, and you know what that means — Easter is right around the corner. It’s one of the most cheerful and family-friendly holidays of the year, and also a golden opportunity for businesses to connect with their audience through email.
Written by Tanya Tarasenko
Email marketing has been around for decades, yet it remains one of the most powerful digital marketing tools available. While social media trends rise and fall, email remains a direct, personal, and conversion-friendly communication channel. However, one key mistake many brands make is assuming that a one-size-fits-all email marketing strategy will work for everyone.
Written by Tanya Tarasenko
When crafting an email, most people focus on the body of the message, ensuring clarity and professionalism. However, the way you end your email is just as important as how you start it. Your email closing sets the tone for future communication, reflects your professionalism, and determines the impression you leave on the recipient.