Top Metrics for Evaluating Cybersecurity Health

Written by Tanya Tarasenko

Organizations face increasingly complex cyber threats. As cyberattacks grow in volume and sophistication, cybersecurity teams must go beyond basic defenses and measure their performance in meaningful ways. This is where cybersecurity metrics play a crucial role, they provide teams with measurable insights that guide decision-making, resource allocation, and risk reduction.

Why Alt Text Is an Important Element of Every Email You Send

Written by Tanya Tarasenko

Images can be the emotional core of an email campaign. They announce product launches, highlight seasonal promotions, create visual hierarchy, and reinforce your brand identity. But email is not a controlled environment like a website, it’s subject to the behavior of dozens of mailbox providers, device types, privacy features, and user preferences. Your carefully designed images may not load. Your subscribers may have images blocked. And millions of recipients around the world rely on screen readers or adaptive technologies to navigate content. This is why email alt text matters more than most marketers realize.

You Can Finally Change Your Gmail Address: Google’s New Update Explained

Written by Tanya Tarasenko

Google is preparing one of the most talked-about Gmail updates in years. One that could finally let users change their Gmail address without creating a new account. For millions of people who have been stuck with an old username since their teenage years, this is big news.

Yahoo Sender Hub vs Google Postmaster Tools: Which Platform Gives You the Clearer Deliverability Insights?

Written by Tanya Tarasenko

If you’re serious about email deliverability, your sending domain’s reputation with mailbox providers is everything. And two of the most influential players, Yahoo and Google, now offer their own dashboards to help senders understand how inbox providers evaluate their emails.

For years, Google Postmaster Tools was the gold standard for reputation insights. Recently, Yahoo entered the arena with Yahoo Sender Hub, a modern platform that offers enhanced, sender-friendly analytics and authentication visibility.

Gmail vs Yahoo Mail: Features, Security, and Deliverability Compared

Written by Tanya Tarasenko

Choosing an email provider today is about much more than sending and receiving messages. Email platforms have evolved into complex ecosystems of cloud storage, productivity tools, AI features, and security layers. Two of the biggest giants, Yahoo Mail and Gmail, continue to dominate this landscape, yet they offer distinctly different user experiences, priorities, and strengths.

Mailchimp Cleaned Email Meaning: What It Is, Why It Happens, and What to Do Next

Written by Tanya Tarasenko

If you use Mailchimp for your email marketing, you’ve probably noticed the label “Cleaned” next to some of your contacts, often at the most unexpected moment. It usually appears right after sending a campaign, importing a new list, or reconnecting with an old audience. And the confusion is universal: Does “cleaned” mean Mailchimp fixed the email, removed it, or is it simply broken?

What Is an Email Bomb? Definition, Examples, and How to Stop Email Bombing

Written by Tanya Tarasenko

An email bomb is a coordinated email spam attack designed to overwhelm an inbox or mail server with thousands, sometimes millions of messages in a short time. Unlike routine junk mail, email bombing is a targeted disruption tactic: it clogs your mailbox, hides important alerts (like password-reset emails), and can even degrade mail-server performance. Below, you’ll find a clear email bomb meaning, how it works, and practical guidance on how to stop email bombing.

How to Pass the Yahoo Mail Spam Filter: Strategies to Reach the Inbox

Written by Tanya Tarasenko

Email deliverability is a constant battle for marketers and businesses. Even if your message is legitimate, beautifully written, and full of value, Yahoo’s advanced filtering systems can still flag it as spam. Understanding how the Yahoo Mail spam filter works and learning how to work with it instead of against it is essential to keeping your messages out of the Yahoo spam folder and safely in your subscribers’ inboxes.

Yahoo Insights: Measure Your Email Delivery Performance with Ease

Written by Julia G

Along with enforcing their sender requirements, inbox providers continue improving the client experience by offering new tools at their disposal. Senders can already get valuable domain metrics in Google Postmaster and verify email traffic coming from their dedicated IP in a Microsoft Smart Network Data Services report. And recently, at the end of October 2025, Yahoo introduced a new portal for email senders – Insights.

ARC Email Authentication Explained: How the Authenticated Received Chain Protects Forwarded Emails

Written by Tanya Tarasenko

Email authentication keeps evolving, and as forwarding, routing, and mailing-list activity grow, traditional mechanisms like SPF and DKIM struggle to preserve authentication results. This is where ARC (Authenticated Received Chain) steps in. ARC helps receivers understand whether an email was originally legitimate, even if it passed through multiple intermediaries.