Written by Julia G
Gmail is constantly changing and improving to protect users from spam, phishing emails, and other malware. Learn everything email marketers should know about Gmail and its latest security updates.
Written by Julia G
Many, if not every email marketer faced this problem. Spam filters seem to be a huge obstacle on the way to the recipient’s Inbox, but in fact, it is a natural element of the email delivery process. What are Spam filters? Spam filters are filters designed to sort emails according to certain criteria. When you send an email, spam filters …
Written by Julia G
Yahoo Blacklist Checker. Is Yahoo blocking your emails? Find out if you’re blacklisted by Yahoo! and how to remove your IP address from the Yahoo Blacklist.
Written by Julia G
Check if your domain is blacklisted by Microsoft (FREE) Your sender reputation and email performance are directly dependent on your sending workflow. If you have bad sending practices, it can lead to serious deliverability problems and ultimately land you in the spam folder. Likewise, safe senders with proper email authentication, positive reputation, and great list management, should have better deliverability …
Written by Julia G
Do you think that your IP addresses are on the Gmail Blacklist? One of the most common reasons that your emails do not reach your Gmail recipients is because Google may have added your IP address to their email blacklist. If you find your email metrics have tanked and you’re not able to deliver emails to your Gmail subscribers, then …
Written by Julia G
Email is pointless if the recipient doesn’t interact with it. We want our customers to engage with the message we’re sending and ultimately convert. So if your emails go to spam, there’s a chance that mailbox providers put you there because your emails weren’t engaging enough previously. In this article, we’ll explain what engagement is, how to measure it, and …
Written by Julia G
When you hit “Send” in your email system or email service provider, your email is transmitted to the outgoing mail server and then to the mail server at the receiving ISP, which then decides what to do with your email based on the sending IP’s reputation, authentication, your sending practices, and recipient engagement. These factors directly influence whether or not …
Written by Julia G
Since the release of GlockApps we have tested hundreds of emails and looked through hundreds of reports. From our experience, we learned that one of the common causes of deliverability problems, in particular, spam placements, was the message content (providing that you have a confirmed opt-in email list and send relevant content). Related Posts Developed to help email marketers and …
Written by Julia G
If it was hard for you to stay out of Gmail spam before, it may be increasingly more difficult for you after Gmail’s latest security update. In an attempt to protect users from spam, junk mail, phishing emails, and other malware, Gmail implemented a new security mechanism that identifies potentially harmful messages from unauthenticated senders. These warnings appear directly within …
Written by Julia G
Email authentication is becoming a big deal. Authentication allows the mailbox provider to confirm that the sender is the one who he pretends to be. If authentication fails, the emails are likely to be filtered as spam or rejected. Related Posts Developed to help email marketers and organizations focused on email delivery to streamline testing and monitoring of their email …