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Author: Julia G

Authenticate Your Email with DKIM: Office 365 DKIM Setup Guide

Written by Julia G

A lot of the cyberattacks begin with a phishing email. This emphasizes how crucial email security is. Brands sending email communications to their clients, email subscribers or prospects need to ensure that the emails haven’t been altered in transit. 

DKIM, or DomainKeys Identified Mail, is one of the best security protocols helping to protect a domain from these attacks. By verifying that an email actually comes from the domain it claims to be from, DKIM helps prevent email spoofing, a popular strategy employed by fraudsters.

Understanding the Difference Between Gmail Email Addresses on the Seed List

Written by Julia G

At GlockApps, we understand that our clients may be concerned about the credibility of the email placement results returned by the Inbox Insight tool and we hope this article gives an explanation of the seed list used for email testing and the factors that may be affecting email placement.

GlockApps Postmaster Tool: Google Postmaster Reputation Data is Now Available in GlockApps

Written by Julia G

Google Postmaster is a helpful resource for senders to diagnose and resolve email deliverability issues. It provides crucial insights into key metrics that help assess the overall health of your email program and pinpoint potential problems in email-sending practices.
Thus, the analysis of the Google Postmaster data allows you to determine your sender’s reputation, monitor email authentication outcomes and user complaint ratio, and examine delivery failures to find out what you must have done wrong.

Email Deliverability Statistics Q3 2024: Is It Getting Better?

Written by Julia G

At GlockApps, we continue monitoring email deliverability and collect data based on the email tests created by our customers. We’ve already shared email deliverability statistics for quarter 1 and quarter 2 and now we are here with the new report about email deliverability for quarter 3 of 2024. As always, the data is calculated based on email tests made by the GlockApps users.

The Top 10 Best Email Deliverability Tools

Written by Julia G

Understanding email deliverability is essential regardless of the types of email communications you send or the size of your target audience. Fortunately, sophisticated solutions available to email senders today have made email sending and controlling much simpler.

SMTP Ports: How to Choose the Right One

Written by Julia G

The process of transmitting email messages from the sender to the recipient is carried out by Simple Mail Transfer Protocol (SMTP). Email service providers have their SMTP servers, which deliver emails to the recipients’ servers. The sender just creates an email, fills in their name and email address, and hits “Send”. The email distribution is then managed by the SMTP server maintained by the ESP. 

Debunking 10 Popular Myths about DMARC

Written by Julia G

As the threat landscape changes, more and more organizations are using the DMARC (Domain-based Message Authentication, Reporting, and Conformance) protocol to protect their domains against phishing, spoofing, compromise, and other email threats. DMARC is a very powerful defense against these when used correctly. 

Why DKIM Fails: 5 Steps to Fix DKIM Failure

Written by Julia G

Email is an effective tool for corporate and personal communication in the digital age. But as phishing scams and email fraud increase in frequency, businesses need to ensure that their email correspondence is secure and trustworthy. This is where email authentication techniques are useful.

Best Practices for Bypassing Email Spam Filters

Written by Julia G

Considering different factors that are evaluated by the email spam filters to differentiate between legitimate messages and email spam, email senders must have a complex approach to their email marketing program in order to successfully pass through the toughest spam filters and deliver their messages to the recipient’s inboxes.

[Case Study] How to Achieve Better Inbox Placement

Written by Julia G

While analyzing the clients’ email test reports in GlockApps, sometimes we noticed a difference in the Inbox placement ratios for the same message in the manual and automatic tests. Provided that the message was sent to the seed list from the same email account and mail server, we wondered what could cause different Inbox placement percentages.