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Email Deliverability

Email Deliverability Statistics: Significant Changes for Gmail and Outlook in Q3 2025

Written by Julia G

We continue the analysis of the tests made in GlockApps and we are ready to present the statistics for Quarter 3 2025. How did deliverability change for different senders and Inbox providers? Does a monthly email volume still matter? Let’s examine together.

Apple Branded Mail Setup Explained: Secure Your Domain and Boost Trust with DMARC

Written by Tanya Tarasenko

In the world of email deliverability and brand trust, seeing your logo next to your email in a recipient’s inbox is powerful. With the Apple Business Connect branded-mail feature, your business can display its verified logo alongside emails sent to users of the Apple Mail client. This elevates brand recognition, builds trust, and requires strong email authentication, especially a correct implementation of DMARC.

Email Hacked and Sending Spam? Recover Your Account and Restore Trust

Written by Tanya Tarasenko

Our email inbox often acts as the hub of our online lives: financial alerts, social accounts, work communications, and personal correspondence. When your email account is compromised (or worse, a hacker takes control and it begins sending spam), the damage can ripple far beyond just that one service. It can impact your identity, finances, professional reputation, and the trust of your contacts.

Cyber Security Awareness Month: Is Your Domain Protected from Threats?

Written by Tanya Tarasenko

Every October, the world comes together to observe Cyber Security Awareness Month — a global initiative aimed at promoting stronger cybersecurity awareness and empowering individuals and organizations to protect their digital lives. In an era defined by constant connectivity, social engineering scams, and rising ransomware attacks, this month serves as a vital reminder: security awareness is essential.

How to Spot a Phishing Email: 5 Clear Warning Signs

Written by Tanya Tarasenko

In an age where cyberattacks are becoming more creative and targeted, understanding the signs of phishing email attempts is essential. Scammers often masquerade as trusted services, financial institutions, or colleagues, hoping to trick people into giving up sensitive data like login credentials, financial information, or personal identity details. Recognizing phishing warning signs early can save you from serious security breaches. In this article, we explore 5 warning signs of a phishing email that you can use as a checklist to protect yourself.

What Is Business Email Compromise (BEC)? Meaning, Examples, and Protection Tips

Written by Tanya Tarasenko

Cybercriminals no longer rely solely on malware or mass phishing campaigns to make profits. Instead, they have embraced a more subtle and devastating technique: Business Email Compromise (BEC). Unlike traditional cyberattacks, BEC exploits human psychology, trust, and routine business processes rather than technical flaws.

Why Are My Emails Going to Spam? 10 Tips to Land in the Inbox

Written by Tanya Tarasenko

If you’ve ever asked yourself, “Why are my emails going to spam?”, you’re not alone. Email deliverability remains one of the biggest challenges for businesses in 2025. According to the Q2 2025 Email Deliverability Statistics Report by GlockApps, inbox placement rates vary dramatically depending on mailbox provider, email volume, and sending platform.

Gmail vs Apple Mail: Which Email App Is Better for You?

Written by Tanya Tarasenko

When it comes to managing emails, most people find themselves comparing Apple Mail vs Gmail. Both platforms dominate the market, but they cater to very different user needs. Some ask: Is Apple Mail better than Gmail? Should I choose iCloud Mail vs Gmail? Or is the Gmail app vs Apple Mail app comparison more relevant?

IP Pools Explained: How to Protect Sender Reputation and Improve Email Deliverability

Written by Tanya Tarasenko

Deliverability depends not only on strong content and engaged subscribers but also on the technical foundation of how your messages are routed. One of the most powerful tools in that foundation is the IP pool.

If your campaigns often end up throttled, delayed, or in spam, the issue may not be your message at all, it might be your IP management strategy. Let’s dive deep into what IP pools are, why they matter, and how to use them effectively.

Email Obfuscation: How to Protect Your Address from Spam

Written by Tanya Tarasenko

Email addresses are one of the most common points of attack for spambots and malicious crawlers. Whenever you publish your email openly on a website, you invite automated systems to use it and flood your inbox with unwanted spam. The solution? Email obfuscation, also known as email masking. This technique hides your email address from automated tools while keeping it visible and usable for real people.