What is SPF (Sender Policy Framework) and How to Set it Up

Written by Julia G

Setting up your SPF (Sender Policy Framework) will not only improve your email deliverability but will also help you maintain a positive domain reputation and reduce the likelihood of your email message going to the spam folder. SPF is one layer of email authentication published within your Domain Name System (DNS) records as a DNS TXT record. After implementing SPF, …

Authenticate Emails with DMARC for Better Deliverability

Written by Julia G

Email is a wonderful opportunity for businesses to promote their brand and get clients. On the other hand, email facilitates the spreading of spam, phishing, malware, viruses and other fraud simply because it is difficult to tell if the sender is really the one it pretends to be. Legitimate senders have to wade through complicated anti-spam filters just to get …

The Ultimate Guide to DMARC Reports in 2023

Written by Julia G

Learn everything you need to know about DMARC Reporting, including how to read DMARC reports and how to improve your email deliverability.

IP Blacklist Check – Is My IP Blacklisted? – IP Blacklist Lookup

Written by Julia G

The word ‘Blacklist’ makes the email marketer’s hair curl. But you know what they say: his bark is worse than his bite. After reading this article, you will understand how blacklists work, how to check IP blacklists, and what to do if your IP is on the list. What is an IP Blacklist? A blacklist is a real-time database of …

Gmail Puts Emails in Spam. How Can I Fix It?

Written by Julia G

With 1.5 billion users around the world, Gmail takes a huge share of the global email market. There are hardly any email marketers who do not have email subscribers who use Gmail. The question of email deliverability to Gmail recipients is becoming more and more urgent for email marketers. Related Posts Summarizing the results of this year and analyzing the …

8 Tips to Create a Top-Notch Email Infrastructure

Written by Julia G

Email infrastructure is the backbone of your email program. Without the proper foundation set up, it would be increasingly more difficult for your email campaign to reach your recipient’s inbox. When your prospective leads receive an email, they see a great attention-grabbing letter, but there had to be an even greater email infrastructure working tirelessly behind the scenes to deliver …

How to Find out What’s Causing the Spam Folder Placement

Written by Julia G

This guide assumes that the technical part of your email sending program (SPF, DKIM, rDNS, DMARC, and HELO to IP records) is set up correctly. If it’s not, fix it before you start testing again. You can see the results of testing your SPF, DKIM rDNS and HELO to IP records in the report. Related Posts An email authentication technique …

How to Process Bounce Emails via IMAP

Written by Julia G

In addition to the integration with Amazon SES, SendGrid, Mailgun, and SparkPost, the GlockApps Bounce Monitor can connect to your mail server via IMAP, process bounce emails and provide you with detailed bounce email analytics. You can see why your emails are bouncing and detect the issues related to invalid email addresses, temporarily deliverability issues, or message blocking. Processed data …

Test Inbox Delivery and Spam Score of a SendGrid Email Campaign

Written by Julia G

You can use the GlockApps email spam checker with any email service provider or email software to test the Inbox delivery and spam score of your email campaign before sending it to the list of real subscribers. In this tutorial, we’re going to guide you through the steps how to use GlockApps to test the email campaigns that you send …

Email Marketer’s Guide: What You Need to Know about Yahoo

Written by Julia G

Yahoo!Mail is a free webmail provider from the Yahoo company that saw the world in 1997. Now it’s one of the three largest mailbox providers with 225 million users. In June 2017, Yahoo was acquired by Verizon Communications, which also bought AOL in 2015. By now, Verizon has not revealed any plans to combine Yahoo!Mail with other email services. In …

Author: Julia G